GiftEasy - Magento 2 Gift Cards & Store Credit

#Overview

GiftEasy adds a complete gift card and store credit system to your Magento 2 store. You can sell gift cards as products with predefined or customer-chosen values, issue cards manually from the admin, send scheduled deliveries, and let customers apply codes during checkout. The Pro plan adds one-click store credit from order pages, and the Growth/Pro plans include a referral rewards program (Give & Get) where your existing customers earn gift cards for introducing friends who make a purchase.

This module helps you:

• Sell gift card products with fixed or custom values and branded designs
• Issue gift cards to customers manually or automatically on purchase
• Process store credit for refunds and goodwill gestures without writing a cheque or triggering a full Magento refund
• Run a referral program that rewards both the customer who refers a friend and the friend who buys
• Track every card's balance, usage history, and expiry in one admin grid

#When to use this

Use GiftEasy when you want to:

• Offer gift cards as a product line and let customers purchase and send them to friends
• Give a partial refund or compensation without touching the original order's payment
• Incentivise word-of-mouth by letting loyal customers share a gift card link with friends
• Schedule gift card deliveries for future dates - birthdays, holidays, promotions
• Send gift cards to a bulk list of customers or orders in one action

#Key capabilities

• Gift card product type - a dedicated product type with predefined amounts, custom-value support, and selectable card designs
• Manual and automatic issuance - create cards from the admin or have them generated automatically when a gift card product is purchased
• Scheduled delivery - set a future date and timezone for the card email to be sent
• Store credit (Pro) - issue non-transferable store credit from any order with one click
• Give & Get referral program (Growth/Pro) - existing customers share a link; when their friend buys, both earn a gift card reward
• Checkout redemption - customers apply codes in cart and checkout, or follow a claim link from their email
• QR codes - every gift card email includes a QR code that leads to the claim page
• Expiry reminders - automated emails warn recipients before a card expires
• Mass send - issue gift cards to a list of customers or orders via queue processing
• Google Analytics UTM tracking - tag gift card emails with source, medium, and campaign for attribution reporting

#Installation

GiftEasy installs via Composer, then activates with a license key from your Moogento.com account. The whole flow takes about 5 minutes.

#Step 1: Get your Composer keys from Moogento.com

1. Sign in at https://www.moogento.com and open My Plugins in your account menu.
2. Find GiftEasy in the list of plugins you own.
3. Generate (or reveal) the Composer access keys for that plugin - a public key and a private key.
4. Add your install domain to the key. Each Composer key is tied to a specific domain - if you're installing on yourstore.com, add yourstore.com to the key's allowed domains. The Composer download will be rejected on any other domain.

If you run staging and production on different domains, add both - separate keys per environment are fine too.

#Step 2: Install the module with Composer

From your Magento 2 root directory:

composer require moogento/module-gifteasy

When Composer asks for credentials, paste the public key as the username and the private key as the password. They'll be cached in ~/.composer/auth.json for future runs.

#Step 3: Enable the module in Magento

php bin/magento setup:upgrade
php bin/magento setup:di:compile
php bin/magento cache:clean

If you run php bin/magento module:status Moogento_Gifteasy you should see it listed as enabled.

#Step 4: Add your license key in the Moogento admin

1. Still on https://www.moogento.com > My Plugins, copy the license key for GiftEasy (separate from the Composer keys you used above).
2. In your Magento admin, go to Stores > Configuration > Moogento > Licenses.
3. Find the row for GiftEasy and paste the license key.
4. Click Save Config, then run php bin/magento cache:clean once.

The license validates within a few seconds. You should see the module's status flip to active. If it stays inactive, double-check the domain on the license matches where you've installed - domain mismatch is the most common cause.

#Setup overview

Most setup happens in:

Stores > Configuration > Moogento > GiftEasy

You'll mainly work with:

• General - master enable and debug logging
• Setup: Gift Cards - default validity, custom value limits, checkout code entry
• Setup: Store Credit - one-click store credit enable and default validity (Pro)
• Setup: Give & Get Rewards - referral program values and customer qualification filters (Growth/Pro)
• Setup: Emails - email templates for all gift card, store credit, and referral events
• Setup: Google Analytics - UTM parameters for campaign attribution

#Common setups

#Sell Magento 2 gift cards in your store

Create a gift card product so customers can purchase and send gift cards from your storefront.

#How to set it up

1. Go to: Stores > Configuration > Moogento > GiftEasy > Setup: Gift Cards

2. Set:

   • Card validity: Default period = 365 (days; leave blank or 0 for no expiry)
   • Custom card value: Min = 5 (minimum customers can enter for open-value cards)
   • Custom card value: Max = 730 (maximum customers can enter)
   • Enable: 'Add gift card code' in Cart & Checkout = Yes

3. Save Config

4. In the Magento catalog, create a new product and choose the GiftEasy Gift Card product type.
5. Set predefined amounts, choose card designs from the Designs library (Moogento > GiftEasy > Designs), and publish.

#Notes

• Setting Card validity to 0 means cards never expire. Consider your jurisdiction's gift card legislation before deciding.
• If you prefer customers to claim cards only via email link (fewer distractions in checkout), set Enable: 'Add gift card code' in Cart & Checkout to No.
• Update your Terms & Conditions to reference gift card policies - the config page includes a reminder about this.

#Issue a gift card manually

Send a one-off gift card to a customer - for a promotion, compensation, or customer-service gesture.

#How to set it up

1. Go to Moogento > GiftEasy > Issued
2. Click Add New Card
3. Fill in:
   • Sender name and receiver name/email
   • Card value
   • Card design (optional)
   • Personal message (optional)
   • Send at: leave empty for immediate delivery, or choose a future date and timezone for scheduled delivery
4. Click Save and Send Email to dispatch immediately, or Save to hold without sending

#Notes

• Scheduled cards are queued by cron every minute and sent when their send_at time passes.
• You can view and manage all issued cards from Moogento > GiftEasy > Issued, including balance and status.

#Enable store credit for refunds and goodwill (Pro)

Allow your team to issue store credit from any order page with one click - useful for partial refunds, compensation, or loyalty gestures without processing a formal return.

#How to set it up

1. Go to: Stores > Configuration > Moogento > GiftEasy > Setup: Store Credit

2. Set:

   • Enable = Yes
   • Store credit: Default validity period = 365 (days; leave blank or 0 for no expiry)

3. Save Config

4. Open any order in Sales > Orders, click Issue Store Credit, enter an amount and optional note, and save. The customer receives an email with a claim link.

#Notes

• Store credit requires the GiftEasy Pro license.
• Store credit is tied to the specific customer account and is not transferable - unlike a gift card code, it cannot be shared or forwarded.
• The validity period set here is a default; you can override it per issuance.

#Set up the Give & Get referral program (Growth/Pro)

Reward loyal customers who refer a friend. When a qualifying customer's friend claims their gift card and makes a purchase, both parties earn a reward.

#How to set it up

1. Go to: Stores > Configuration > Moogento > GiftEasy > Setup: Give & Get Rewards

2. Set:

   • Enable = Yes
   • Giver & Getter: Gift card value = 25 (amount both parties receive, in your base currency)
   • Getter: Min. order value = 100 (getter's gift card only activates on orders above this amount; leave blank for no restriction)
   • Giver & Getter card validity: Default period = 365
   • Giver: Profile banner = choose a design to show on the giver's Store Credit page

3. Expand the Filter: Customer Welcome sub-group and set qualification thresholds:

   • Minimum: Total order value (e.g. 500)
   • Minimum: Order count (e.g. 3)
   • Minimum: Product review rating - customers with a review at or below this rating are excluded; customers with no reviews are included

4. Save Config

#Notes

• Give & Get requires the GiftEasy Growth or Pro license.
• Qualifying customers see the Give & Get section on their My Store Credit account page and can share a referral link or enter a friend's email directly.
• Update your Terms & Conditions to describe the referral program before enabling it.

#Features reference

#Email templates

GiftEasy sends emails for every key event: new gift card, expiring card reminder, store credit notification, and all four Give & Get stages (giver welcome, giver reward, getter invitation, getter claimed card). Each template is configurable at the store view scope.

• Config path: Stores > Configuration > Moogento > GiftEasy > Setup: Emails
• Set the receiver template under Setup: Emails > Gift Cards
• Enable expiry reminders and set how many days before expiry the reminder fires (moogento_gifteasy/email/giftcards/notify_expiration_yn, moogento_gifteasy/email/giftcards/days_before_notify_expiration)
• Store credit template: Setup: Emails > Store Credit
• Give & Get giver and getter templates: Setup: Emails > Give & Get

#Card designs

Upload and manage the images used in gift card emails. Designs are shared across manual issuance and Give & Get cards.

• Go to: Moogento > GiftEasy > Designs
• Upload custom PNG images (max 1 MB, recommended 640 × 454 px)
• Assign a text colour (black or white) for the message overlay
• Mark designs as active/inactive to control availability

#Give & Get referral log

View the full history of Give & Get activity - who referred whom, when invites were sent, and what status each referral has reached.

• Go to: Moogento > GiftEasy > Give & Get
• Columns show giver and getter details, referral link code, invite date, and status (pending or completed)

#Google Analytics UTM tracking

Tag every gift card email with UTM parameters so clicks appear as a recognisable campaign in GA4 or your analytics platform.

• Config path: Stores > Configuration > Moogento > GiftEasy > Setup: Google Analytics
• Conversion: Window - how many days after the initial event a click is still counted as a conversion (default 30)
• utm_source - identifies gift cards as the traffic source (default gifteasy)
• utm_medium - channel type (default email)
• Per-send-type campaigns: single-sent card, mass-sent cards, store credit, and Give & Get each have their own utm_campaign value so you can compare them in your analytics dashboard

#Advanced configuration

#Scheduled gift card delivery

#What it does

Set a future date and timezone on any gift card during issuance, and GiftEasy will hold the email until that moment. The cron job runs every minute; a 30-minute de-duplication window prevents sending duplicates if multiple cron workers run at the same time.

#Setup

Set the Send at date and timezone when creating a card manually (Moogento > GiftEasy > Issued > Add New Card) or when a customer selects "send later" on the gift card product page.

#Notes

• If a scheduled card is not being sent, check that the store's cron is running (php bin/magento cron:run), verify email_sent = 0 on the card record, and check var/log/moogento_gifteasy.log for queue processing messages.
• Large batches (more than 100 cards) are processed via Magento's message queue. If the queue consumer is not running, start it: php bin/magento queue:consumers:start gifteasy.sales.mass_send_giftcard.

#Mass send gift cards

#What it does

Issue gift cards to multiple customers or orders in one action from the Customer grid or Sales Order grid. Cards are dispatched via queue processing to avoid timeout on large lists.

#Setup

1. Go to the Customers grid or Sales > Orders grid.
2. Select the rows you want to issue cards to.
3. Choose Issue Gift Card from the Actions dropdown.
4. Set the card value and any other options, then confirm.

#Notes

• For large lists, ensure the message queue consumer is running so cards are dispatched promptly.
• Check var/log/moogento_gifteasy.log for progress and any delivery issues.

#Tips & best practices

• Enable expiry reminder emails if your cards have a validity period - customers who know a card is expiring are much more likely to use it.
• Set a minimum order value for Give & Get getter cards to ensure the referral reward ties to a meaningful purchase, not a $1 checkout.
• Use the Designs library to keep branded card images consistent across manual issuance, mass send, and Give & Get emails.
• Use Give & Get qualification filters (order count, spend, review rating) to restrict the program to your best customers - start with conservative thresholds and loosen over time.
• Turn logging on (moogento_gifteasy/general/enable_logging_gifteasy) only when investigating a specific issue. The log file at var/log/moogento_gifteasy.log grows quickly on active stores.
• Update your store's Terms & Conditions to include gift card terms, store credit terms, and the Give & Get referral program before enabling each feature - the config page includes reminders.

#Troubleshooting

#A customer can't redeem their gift card at checkout

• Cause: The card is inactive, expired, or has a zero balance; the store scope doesn't match; or the minimum order value isn't met.
• Check: Open the card in Moogento > GiftEasy > Issued and verify status is Active, the expiry date is in the future, and current balance is above zero. Confirm the card was issued for the correct store scope. If a minimum order amount is set on the card, verify the customer's cart meets it.

#Gift card balance doesn't match what the customer expects

• Cause: Partial redemptions across multiple orders, a reserved balance during a failed checkout, or timezone differences on historical transactions.
• Check: Review the usage history on the card record. The current_balance field reflects remaining value after all completed orders. If a cart reservation is stuck, check the reserved_cart_id and reserved_balance fields - these release automatically when the cart is abandoned or the order fails.

#Gift card or store credit email not arriving

• Cause: Email template not configured, cron not running (for scheduled or expiring emails), or async email sending is backed up.
• Check: Confirm the relevant template is selected in Stores > Configuration > Moogento > GiftEasy > Setup: Emails. Verify cron is running. Review var/log/moogento_gifteasy.log for sending errors. If using asynchronous email, check the Magento email queue.

#Give & Get section not showing in a customer's account

• Cause: Customer doesn't meet the qualification filters, the license plan is Seed (doesn't include Give & Get), or the feature is disabled.
• Check: Confirm the customer's total spend, order count, and review rating meet the thresholds set in Setup: Give & Get Rewards > Filter: Customer Welcome. Verify your license is Growth or Pro. Confirm Enable is set to Yes under Setup: Give & Get Rewards.

#Scheduled gift cards are not being sent

• Cause: Cron is not running, the card's send_at date hasn't passed yet, or the message queue consumer is stopped.
• Check: Run php bin/magento cron:run manually and re-check. Confirm the card's send_at time is in the past. For large batches, start the consumer manually with php bin/magento queue:consumers:start gifteasy.sales.mass_send_giftcard - in production, keep it running under Supervisor or the Magento cron. Review var/log/moogento_gifteasy.log for queue processing activity.

#FAQs

#How do I add gift cards to my Magento 2 store?

Install GiftEasy, then create a new product in your catalog and select the GiftEasy Gift Card product type. Set predefined amounts or allow customer-entered values, attach a card design, and publish - the gift card appears in your storefront like any other product. See the Common setups section for the full walkthrough.

#Can customers choose their own gift card amount?

Yes. Set Custom card value: Min and Max under Stores > Configuration > Moogento > GiftEasy > Setup: Gift Cards to define the range, and customers can enter any amount within those limits when they add the gift card to their cart.

#How do gift cards get redeemed - does the customer type a code or click a link?

Both methods are supported. Customers can click the claim link (or scan the QR code) in their gift card email, which adds the balance to their account automatically. They can also type the card code directly in the cart or checkout if you have the code-entry field enabled in Setup: Gift Cards.

#What happens to a gift card if the customer doesn't use it before it expires?

The card's status changes to Expired and it can no longer be applied at checkout. You can enable expiry reminder emails - set a number of days before expiry under Setup: Emails > Gift Cards - so customers are prompted to use the card before it lapses. If you need to extend a card, open it in Moogento > GiftEasy > Issued and update the expiry date.

#What's the difference between a gift card and store credit in GiftEasy?

A gift card has a code that any customer can use - it can be forwarded, shared, or given as a present. Store credit is tied to a specific customer account and cannot be transferred. Both let customers pay for an order without entering a card, but store credit is the right tool for refunds and goodwill gestures where you want the credit to stay with that customer.

#Which plan do I need for the Give & Get referral program?

Give & Get is available on the GiftEasy Growth and Pro plans. Store credit (one-click issuance from orders) requires the Pro plan. Gift cards, designs, scheduled delivery, QR codes, and expiry reminders are included in all plans including Seed.

#Does GiftEasy work with Hyvä, Luma, and Porto themes?

GiftEasy is compatible with Luma, Porto, and Hyvä themes. The checkout redemption field and customer account sections render correctly across all three. If you use a heavily customised Hyvä checkout, verify that the gift card totals block is included in your checkout layout.

#What happens if I disable GiftEasy?

When you set Enable to No under Stores > Configuration > Moogento > GiftEasy > General, the gift card product type, checkout redemption field, and customer account sections are hidden. Existing issued cards remain in the database - no data is lost - and can be reactivated by turning the module back on.

#Can I track which gift card emails lead to purchases?

Yes. GiftEasy adds UTM parameters to every gift card email link, configurable under Stores > Configuration > Moogento > GiftEasy > Setup: Google Analytics. Set your preferred source, medium, and campaign values per send type (single card, mass send, store credit, Give & Get). For deeper attribution that ties gift card redemptions to revenue, see the AnalyticsEasy Pro guide.

#Does GiftEasy handle multi-currency stores?

Yes. Gift card values are stored in your base currency and automatically converted to other store currencies at checkout using Magento's exchange rates. Give & Get reward amounts and minimum order values are also set in base currency and converted per store view.

#Related guides

• AnalyticsEasy Pro - revenue attribution reporting that shows which gift card campaigns and referrals drive purchases

#Need help?

• moo@moogento.com
• Include:
  • Magento version
  • Module name (GiftEasy)
  • What you're trying to do