HelloCustomer :Powerful Magento^® Email Marketing Extension

Made for Magento^® 2

Elevate your email marketing strategy with HelloCustomer

HelloCustomer is a powerful email marketing plugin for Magento 2 that enables targeted campaigns using smart customer data. HelloCustomer allows you to track sales and optimize your email marketing efforts with detailed insights. Create personalized campaigns that your customers will love, increasing engagement and driving sales.

• Data-driven campaigns: Utilize over 50 customer data points for precise targeting.
• Automated workflows: Set up smart campaigns that run automatically based on customer behaviour.
• Effective email marketing: With reliable API-driven emails.

Advanced marketing extension with detailed customer data

Comprehensive customer profiles

HelloCustomer generates detailed profiles for each customer, including data points such as most purchased categories, date of last sale, and purchased products.

These insights enable you to create highly targeted email marketing campaigns that resonate with your audience.

Accurate data leads to more effective email campaigns.

Granular order data for fine-tuned targeting

HelloCustomer automatically creates useful data points based on all the previous (and most recent) orders of the customer.

You could use the ‘Last order status‘ change as a campaign trigger, then based on the ‘Most purchased top-level category‘ suggest a relevant product if they don’t have it in ‘Purchased SKUs‘.

You could start a drip sequence with tips on using a product from ‘Last order SKUs‘ – reduce support overhead while improving customer satisfaction.

Being able to segment by ‘Most purchased top-level category‘ is powerful across campaigns – easily target men’s/women’s clothes for instance.

Accessible data for smart campaigns

Access the data points that HelloCustomer generates (for the Abandoned Cart, Abandoned Browse, and Review Reminder nudge sequences), in your external marketing system.

Boost your campaigns with things like linking to abandoned carts (with Analytics tagging), segmenting using the list of top level categories the abandoned browse product is in, and HTML (and text) of related products.

Live data updates

Customer data is automatically updated in real-time and sent via API to your remote marketing service, such as MailerLite.

This ensures that your campaigns are always based on the most current information.

Live updates mean your marketing efforts are always relevant and timely.

Higher open rates

Targeted messaging leads to higher open rates.

By sending relevant content based on detailed customer data, your emails are more likely to be opened and engaged with. For instance, if you normally buy men’s clothes you’re more likely to open & respond to an offer about that vs. women’s clothes.

Higher open rates improve email deliverability and drive more sales.

Smart customer nudges for marketing automation

Behaviour-based triggers as built-in follow up emails

HelloCustomer uses smart nudges to gently remind customers to complete tasks, such as finishing checkout or exploring new products.

Based on customer behaviour, they’re relevant, sent at the right time, and not overwhelming in quantity or content.

HelloCustomer comes with 6 built-in smart sequences. It also connects via API to remote marketing services, allowing you to create advanced automations there with the HelloCustomer data.

Abandoned cart recovery

Set up abandoned cart email sequences to encourage customers to complete their purchases.

People will often use a shopping cart as a reminder list, so built into the HelloCustomer nudge sequences are a list of products related to the ones in the cart – helping surface unseen items.

Recovering abandoned carts can significantly boost your online store sales.

Browse abandonment nudges

Target customers who repeatedly visit a product page but don’t make a purchase.

Send specific emails with related product suggestions and automated special offers to encourage them to buy.

Addressing browse abandonment helps convert interested visitors into buyers.

Review reminders

Encourage customers to leave reviews with automated review reminder nudges.

Consolidate all pending reviews into one easy-to-use page, making it simple for customers (reduce 16 clicks to 3).

Review reminders help improve your SEO, build trust (and sales) through authentic customer reviews, as well as bringing your customers back to your site.

Win back lapsed customers

Rekindle relationships with past customers to encourage repeat purchases.

HelloCustomer has a built-in sequence to message people who’ve not placed an order in say 6 months.

To make this as attractive to all customers, send a coupon with a value related to their last order total. And to make sure you don’t lose out, you can also require a minimum total order to use that coupon.

Welcome newsletter signups

How often have you signed up for a store newsletter then forgotten about that store?

If you get sent a welcome discount you’re much more likely to place an initial order – and become a customer.

To reduce support overhead, HelloCustomer includes logic to send different emails, with or without a coupon, if an order was placed before or after the newsletter signup.

Welcome new accounts

Let’s also make inspiring emails to welcome new accounts.

Similar logic to the Newsletter Welcome sequences, we can send different emails, with or without a coupon, if the same email has recently had a newsletter signup coupon.

We’re incentivising new signups, who’ve not yet placed an order, to become active customers.

Accurate data = Targeted marketing = Happy customers

Targeted emails produces a higher open rate.
Better targeting, better open rate.

A higher open rate leads to higher email deliverability… which leads to more opens… more clicks… more sales… more happy customers.

Smart email marketing tools

Customisable email templates

All emails come with ready-made default templates that can be edited as usual in the transactional email section that Magento provides.

Just create an email from the templates in the easy-to-use email editor, and you’ll be set for a quick boost to your digital marketing performance.

You can also trigger a test email from the nudge sequence editor, to check the design and content are working great. It’s often easier to visualize your email strategy when you see the sample output.

Smart auto-related products

HelloCustomer will check the contents of carts that have been abandoned (or abandoned product browse), and make an html block of related products.

This block can be easily added to the nudge sequence emails, helping product discovery and ultimately sales.

The products in the block are auto-filtered to only include in-stock, available items with an image; if there’s not enough ‘related products’ then it’ll promote random products from the same category.

Single-use coupons

HelloCustomer can generate single-use coupons (both %-based and fixed value) and include in your sequences, with an optional expiry date. For some you can make the coupon a % of the last order, with a minimum order value.

These coupons can incentivise customers to complete a purchase – especially people that haven’t bought in a while, or were on the fence about a specific product.

Expiring single-use coupons create a sense of urgency and drive sales.

Spintaxed subject & body

The emails sent out can include spintax – that means the system will get automatically creative with words in the messages. You can set different subjects based on which email in the sequence; and then the body is based on the customisable transactional template you choose.

That can lead to more engagement, and you can fine-tune based on results.

The end aim is a higher deliverability rate – which means more are read, so more incentivised customers, and therefore more sales.

Process historical data

Fresh from install, after you’ve done your initial tests, you can get HelloCustomer to look back over past orders and start triggering nudge sequences based on your sequence rules.

More customer engagement with targeted personalized emails

Custom notification preferences

Allow customers to choose which types of notifications they want to receive.

Create different notification preference groups and let customers select their preferences – the email footers have a link to a standalone page to make their choices. In their account profile there’s also a new can also make those changes.

Personalized notification settings lead to higher retention and engagement.

API-driven email delivery

Connect HelloCustomer to remote email sending services (like MailerSend) via API for reliable and efficient transactional email delivery. Or use authenticated SMTP.

Likewise connect your offsite email campaign system (like MailerLite) via API to have all your key customer data points sent & quickly available.

You can setup, with a simple slider, multiple email connections for different Magento purposes – for example you might have a specific email account for transactional order emails, another for mass-sent GiftEasy campaigns, another for HelloCustomer nudge sequences or Magento newsletter campaigns.

1-click wysiwyg email views

View the content of sent emails directly inside Magento.

See exactly what your customers received and ensure that all emails are correctly delivered.

HelloCustomer also connects to your remote transactional email sending services (like MailerSend) to show you the delivery status of each email.

An email marketing platform for reliable Magento 2 emails

Transactional email reliability

HelloCustomer ensures that your Magento transactional emails are delivered reliably.

Connect to services like MailerSend via API for seamless email delivery, and see live responses about the delivery state of each email.

Reliable transactional emails improve customer trust and satisfaction.

Customizable campaigns

Automatically create groups and subscriber fields in MailerLite, MailChimp, etc. based on HelloCustomer data points.

Use these groups to design targeted campaigns that resonate with your audience.

Customizable campaigns help you reach the right customers with the right message.

SEO boost from customer-generated longtail content

Activate review reminder sequences to encourage customers to leave product reviews. HelloCustomer takes this to the next level – reducing the standard Magento click route from 12 clicks to 3, and providing a simplified page for your customers to leave multiple reviews – your review count will go through the roof.

These reviews improve your SEO by providing valuable longtail content, including phrases and spellings that would be difficult to guess.

Authentic reviews like the ones HelloCustomer encourages also help increase sales – by building trust with potential buyers.

Drive sales and reduce workload with efficient campaign management

Easy setup and integration

HelloCustomer is easy to set up and integrate with your Magento store.

Install the plugin, connect to your email service via a single API field, and start creating targeted campaigns.

The intuitive interface makes it simple to manage your marketing plan.

Automated data sync

Automatically sync customer data with your remote marketing platforms.

This ensures that your campaigns are always based on the latest information.

Automated data sync saves time and improves the accuracy of your marketing.

Nudge sequence logging

Track the performance of your nudge sequences with detailed analytics in the Nudges Log.

See at a glance which nudges are active, their current stage, and any generated coupons.

Nudge sequence logging helps you optimize your campaigns and improve customer engagement.

Enhanced reporting

You can use the ProfitEasy integration to gain more detailed insights into sales and customer behaviour right in the Orders (and Order Detail) pages.

Enhanced reporting like this will help you optimize your marketing strategies by clearly seeing which nudges led to which sales.

Powerful integrations

& HelloCustomer

We’ve designed HelloCustomer from the ground up to seamlessly connect with MailerSend to send emails with minimal effort and maximum simplicity.

Simply copy your API key from your MailerSend account and you’re good to go! No more smtp server hassles – instant reliable email sends, and visibility into what was sent.

& HelloCustomer

We’ve been working with the MailerLite API since the start of HelloCustomer. Our aim from the very beginning was to make a super-simple connection that sends usable & useful data.

Add your API key and away you go – quality data will instantly start getting channelled to your ML account to be used in Automations and Campaigns.

You’ll be getting actionable data within minutes.

MailChimp

Connect via API and use HelloCustomer’s advanced data in MailChimp to send high-converting campaigns.

Choose which data points are sent, and to which fields.

End result will be highly targeted custom campaigns from inside MailChimp that convert.

ProfitEasy

All ProfitEasy data points are available to be sent via API to your offsite marketing system – eg. use Customer Lifetime Value to offer different value specials; or use Order Age to offer something to people that haven’t ordered in a while.

You’ll also see in Orders which sales were nudged by HelloCustomer. No need to sift through Google Analytics – see crucial data right there.

In the Order Detail page see when each step was sent, how it interacted with other marketing nudges, and ultimately what was bought as a result.

AnalyticsEasy

AnalyticsEasy connects with HelloCustomer to ensure that all nudge sequences are registered correctly with Google Analytics GA4 events.

Since we know that we sent an email, we can register that as a factor in a sale, even if the customer doesn’t click a link from the email. Often just getting an email is enough to remind someone you exist so this helps keep stats accurate.

With accurate & timely info you’ll be able to fine-tune your campaigns the best way possible.

Google Analytics

Built into HelloCustomer is a connection with Google Analytics.

Set custom utm vars for each nudge sequence type to precisely track & optimise your messaging and sequences.

Each outgoing email will then automatically have those in the various email links, which allows your local GA4 integration (AnalyticsEasy or another) to pick up the variables and tag each sale as needed.

GiftEasy

GiftEasy Pro has a ‘Give & Get‘ system, where your best customers can refer their friends (via email or a giver-specific link) and both people get a bonus. In-person recommendations at their best!

That system connects with HelloCustomer, so the giver-specific link is available to your off-site marketing system – allowing you to include it in a custom campaign.

Boost your Magento email marketing with HelloCustomer

HelloCustomer is a Magento 2 extension designed to transform your marketing with targeted campaigns and smart customer data.

Elevate your marketing strategy and leverage detailed customer insights, automated workflows, and reliable email delivery.

Get HelloCustomer today to help you increase engagement and drive sales.

Ready to say 👋 Hello?

Number of customers	Growth	Seed
Up to 5k	$49	$9
Up to 15k	$79	$9
Up to 25k	$119	$9
Up to 35k	$139	$9
Up to 50k	$179	$9
Up to 75k	$249	$9
Up to 100k	$319	$9
Up to 200k	$579	$9
Up to 400k	$1079	$9
Up to 800k	$1679	$9
Up to 1.5m	$2879	$9

Simple & clear pricing How many customers do you have?

$ 19 /month
(Based on 5,000 customers)

Everything from Seed, plus:
Advanced customer data
Automated nudge sequences
Smart integrated coupons
Real-time remote marketing data

Popular

$ 9 /month

Send transactional emails via API
See what was sent, when, to who

30 day Moneyback Guarantee – we want your ♥ !

We were looking for a way to connect our Magento data with our off-site marketing tools, and were pleasantly surprised by how easy it was with this plugin. The abandoned cart drip emails alone cover the plugin costs every day with the increased sales.

FAQ

Can HelloCustomer help sending Magento transactional emails?

Yes! Just enter your MailerSend API key and you’re away. If you have another email service you’d like us to use just get in touch.

Will HelloCustomer make my customers happy?

Yes! (Probably 😄) It will help you to reduce marketing emails to ones that they actually want to receive, and help you to throttle sends so you don’t go OTT.

Can HelloCustomer help me send customised marketing campaigns?

Yes! It’ll automatically create Groups in MailerLite to match your notification groups, and then automatically create subscriber fields to match the HelloCustomer data points. You can then use these to create ultra-targeted campaigns in MailerLite. If you have another remote marketing service you’d like us to use just get in touch.

Can HelloCustomer help with my SEO?

Yes! By activating Review Reminder nudge sequences, you can encourage your customers to leave product reviews – which should directly help longtail SEO (and of course help sales by providing real reviews on the product pages).

Is HelloCustomer the best Magento 2 email marketing extension in 2024?

We think it is! It’s an email extension with a lot of ecommerce marketing tools built in (like cart abandonment and welcome email sequences). The extension allows you to have a marketing platform right inside your Magento 2 store.

Is this a marketing automation tool?

Including sequences that work out-the-box, you can have follow-up emails flying out to your list email addresses, in smart email chains, in minutes. With smart filters every email counts, so you can use email the way it was intended – data-driven email allows Magento to use the critical data points it has, to drive marketing performance. It’s a Magento 2 abandoned cart email extension x 10. Take your email Marketing for Magento 2 to another level.

The benefits of Magento email marketing

Magento email marketing solutions enhance your store’s communication by enabling personalized, targeted campaigns that resonate with customers. It helps increase engagement, drive sales, and build customer loyalty through automated follow-ups and timely transactional emails. With detailed tracking and analytics, HelloCustomer allow you to optimize your strategies for better performance and higher returns.

What is the importance of defining a target audience in email marketing?

Defining a target audience in email marketing is crucial because it helps you tailor your messages to specific demographics, interests, and behaviors. By understanding who your audience is, you can create more personalized and relevant campaigns that are likely to resonate with recipients.

HelloCustomer automatically creates audiences with 50+ data points for each customer, automatically targeted with in-app nudge sequences, and automatically synced with external services to create and refine audiences there.

What role does a well-designed template play in targeting your email audience?

A well-designed template is essential in email marketing as it helps to maintain brand consistency, attract readers’ attention, and convey your message effectively. Using a template that is visually appealing and responsive can enhance the impact of your targeted campaigns. HelloCustomer comes with over 14 pre-built & customisable templates ready for use.

How can you leverage cart and abandoned cart data to refine your email marketing campaigns?

By analyzing cart and abandoned cart data, you can identify potential customers who have shown interest in your products but did not complete a purchase. This information can be used to send targeted campaigns with personalized recommendations or incentives to encourage conversions.

What are the benefits of using automated marketing for magento store email marketing?

Streamline your email marketing by automating repetitive tasks such as sending welcome emails, follow-up messages, and cart abandonment emails. This not only saves time but also allows for more targeted and timely communication with your target audience.

Can we connect the Magento 2 extension to MailChimp or MailerLite email campaigns?

Yes! Built-in connections are ready to go – get your Magento customer & order data synced & available to your email list.

Will this help SMS marketing?

There are many multichannel marketing options available once you connect up HelloCustomer. It has a built in API engine that’s specifically available for custom connections. Not only can you leverage the built-in integrations with MailerLite and MailChimp to send SMS marketing via those platforms, but you can also connect to other systems. Email is a great system but you can also use HelloCustomer to nudge your customer base by sending messages via other channels.

Is HelloCustomer an abandoned cart email or follow up email for Magento?

It does both of those things but a lot more too. We’d love to get your store running it so you can see the benefits direct – drop us a line and let’s get started!

Will this help me accomplish my ecommerce email goals?

If your goal is to start using the best magento email marketing system available, then yes :) Nudge your customer base in a nice way that they’ll actually appreciate. Every email marketing campaign benefits from email automation with customizable email sequences, and HelloCustomer is a top Magento extension to accomplish that in spades. You’ll be able to clearly see exactly how well it works, and the results are typically within hours. At its base (and in Seed) it’s “send an email for Magento 2” but for the store owner this is the email module you’ve been looking for, the best email marketing automation available that integrates with Magento.

Is billing easy?

Yes! HelloCustomer is billed monthly, based on how many customers you have. You’ll be billed at the base rate now, then in a month based on how many customers you have in Magento. If you cancel the billing agreement then it will continue to work until the end of your paid period.

Is support included?

Yes! There’s different support response times depending on the plan you’re on.

Is it easy to install?

Yes! If you’ve installed Magento^® extensions before, you’ll find it easy. See our guide if you’re not sure, or grab our paid install service.

Compatibility

Recent Magento^® 2 Open Source & Commerce versions are supported.

(Open Source: 2.3.5-2.4.8; Commerce: 2.3.5-2.4.8)

Moogento helps businesses like yours, every day 🚀

Demos & guides

Live Demo

User Guides

Change Log